Real Living Real Estate Named "Real Estate Agency Brand of the Year"

As a proud member of Real Living Real Estate Group in Dallas, I am so pleased to share this article:

Real Living Real Estate Named ‘Real Estate Agency Brand of the Year’ and ‘Most Loved’ Real Estate Brand in 2016 Harris Poll EquiTrend® Study

 

Brokerage network receives top honors in survey of more than 97,000 consumers

April 20, 2016 01:10 PM Eastern Daylight Time

IRVINE, Calif.--(BUSINESS WIRE)--Real Living Real Estate, a real estate brokerage network operated by HSF Affiliates LLC, today announced it was named “Real Estate Agency Brand of the Year” and “Most Loved” real estate brand in the 28th annual Harris Poll EquiTrend® study.

Consumers tap Real Living for two honors in the 28th annual Harris Poll EquiTrend® Study. Service is a key factor.

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Real Living Real Estate received the highest ranking in the Real Estate Agency category based on consumers’ perception of its brand familiarity, quality and usage consideration. Additionally, Real Living Real Estate was rated the “Most Loved” real estate brand among those considered in the Harris Poll EquiTrend® study, underscoring respondents’ emotional connection to the brand. The study was based on opinions of more than 97,000 U.S. consumers surveyed online earlier this year.

“It’s an incredible honor to be recognized by consumers in the venerable Harris Poll EquiTrend® study,” said Gino Blefari, CEO of HSF Affiliates, which operates Real Living Real Estate. “It’s certainly a tribute to the strength of the Real Living Real Estate brand and the service provided by its top-quality professionals.”

Added Robert McAdams Jr., president of Real Living Real Estate: “This recognition truly reflects the strong, sustained progress our brand has made over the past years,” he said. “It tells us that consumers nationwide recognize the innovation and excellence in quality service that are characteristic of Real Living Real Estate.”

The brand received the highest numerical Equity Score among real estate brands included in the 2016 Harris Poll EquiTrend® study, which measures and compares the brand health of more than 3,800 brands across nearly 500 categories from airlines and apparel to retailers and real estate. The key measure used in the study is Nielsen’s twice-validated measure of brand equity. Consumers responded with their brand perceptions, gauging their emotional connection to the brand, plus brand awareness, influence and familiarity.

Harris Poll EquiTrend® honors add to Real Living Real Estate’s momentum as judged by consumers. Earlier this month the brand announced an impressive 97% satisfaction rating from buyers and sellers as tracked by Quality Service Certification, Inc., an independent research firm. The mark set a record high satisfaction rating for Real Living Real Estate agents, following seven consecutive years of 96% customer satisfaction.

“We are humbled by the ongoing recognition we’ve received from clients, and we’ll continue striving to provide our home-buyers and sellers with a premium service experience,” said McAdams.

About 2016 Harris Poll EquiTrend® Study

Real Living Real Estate received the highest numerical Equity Score and the highest numerical score relating to Love among real estate agency brands included in the 2016 Harris Poll EquiTrend® Study, which is based on opinions of 97,120 U.S. consumers ages 15 and over surveyed online between Dec. 22, 2015 and Feb. 1, 2016. Your opinion may differ. “Highest Ranked” and “Most Loved” are determined by a pure ranking of a sample of real estate agency brands.

About Real Living Real Estate

Real Living Real Estate is a full-service real estate brokerage franchise company with a comprehensive and integrated suite of resources for franchisees and their sales professionals, as well as for consumers who work with them. The brand and its innovative concepts were recognized by Entrepreneur magazine; have won Inman Innovator Awards, and been named “the Most Promising New National Brand” by the Swanepoel TRENDS Report. Real Living Real Estate is a network brand of HSF Affiliates LLC, majority owned by HomeServices of America, Inc., a Berkshire Hathaway affiliate. For more information, visit www.RealLiving.com.

 

Contacts

for Real Living Real Estate
Kevin Ostler, 949-794-7980
kevinostler@hsfranchise.com
or
Matt Kaufman, 224-532-7631
mattkaufman@hsfranchise.com

www.LisaSellsTexas.com

 

Lisa Von Domek

 

Lisa Von Domek
BROKER/ASSOCIATE/REALTOR, 
ABR, AHWD, ALHS, ASP, BPOR, CAPS, CDPE, CGP,
CLHMS, CMS, CRS, CSP, e-PRO, GREEN, GRI, MRP, PS, QSC, SFR, SRES, TAHS, TRC
Lisa Von Domek & Associates, LLC / Real Living Real Estate Group 
Phone:      972-849-1300 
Email:        Lisa@LisaVon.com      
Website:   www.LisaVon.com

Multi-Million Dollar Consultant

Texas Licensed Real Estate Broker

 Accredited Buyers RepresentativeAccredited Staging ProfessionalAt Home With DiversityCertified Residential Specialist  Certified Aging-in-Place SpecialistGraduate Realtor Institute      Certified Distressed Property Expert  e-ProSenior Real Estate Specialist      GREEN Realtor             Military Relocation ProfessionalShort Sale and Foreclosure CertifiedTexas Affordable HousingTransnational Referral Certified       Institute for Luxury Marketing        Certified Luxury Home Marketing Specialist  ALHS  AR Top Contributor     Wounded Warrior Project

 

 

Addison TX Real Estate  Allen TX Real Estate  Argyle TX Real Estate  Cedar Hill TX Real Estate

Dallas TX Real Estate  DeSoto TX Real Estate  Duncanville TX Real Estate  Grand Prairie TX Real Estate Midlothian TX Real Estate Plano TX Real Estate  Red Oak TX Real Estate  Waxahachie TX Real Estate

 

 

Lisa

Information, written commentary, photos, original verse, etc… are the property of this author and may be reprinted or posted for Active Rain.

Comment balloon 20 commentsLisa Von Domek • April 30 2016 09:04AM

Comments

Congratulations = some friends of mine here in the DC area joined Real Living when it came to DC - they are very happy!

Posted by Lise Howe, Assoc. Broker and Attorney Licensed in DC, MD, VA, (Keller Williams Capital Properties) about 3 years ago

Lisa, that is wonderful, congratulations!  This will be a great addition to use in your marketing materials!

Posted by Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES, Florida Waterfront and Country Club Living (Tropic Shores Realty - Ich spreche Deutsch!) about 3 years ago

Congratulations.  That should be an instant boost for business too.

Posted by Tammy Lankford,, Broker GA Lake Sinclair/Eatonton/Milledgeville (Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668) about 3 years ago

Good morning Lisa. That is great and from the sounds of it, very well deserved. Congratulations!

Posted by Joe Petrowsky, Your Mortgage Consultant for Life (Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709) about 3 years ago

Congrats Lisa.  It's good to know that your franchise is held in such high esteem.

Posted by Gabe Sanders, Stuart Florida Real Estate (Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales) about 3 years ago

Good news for you !  It is not a brand in our part of the world but you have done a great job of showcasing it in yours !

Posted by Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce (EXP Realty 414-525-0563) about 3 years ago

Lisa, congratulations, and nice to work for a company with a great reputation!  

Posted by Joan Cox, Denver Real Estate - Selling One Home at a Time (House to Home, Inc. - Denver Real Estate - 720-231-6373) about 3 years ago

Hi Lisa -  Congratulations! Having brand recognition creates value.  When you add your personal brand value to that you have an awesome combination.

Posted by Grant Schneider, Your Coach Helping You Create Successful Outcomes (Performance Development Strategies) about 3 years ago

Lisa congratulation for being part of the team and recognition.  I am sure you played a major roll in this award.

Posted by George Souto, Your Connecticut Mortgage Expert (George Souto NMLS #65149 FHA, CHFA, VA Mortgages) about 3 years ago

Congrats to your brand! That is a powerful message and is great to use in marketing and advertising Lisa!

Posted by Wanda Kubat-Nerdin - Wanda Can!, So Utah Residential, Referral & Relocation REALTOR (Prado Real Estate South) about 3 years ago

It's a wonderful company Lise Howe ...come on over!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Yes it will/is Silvia Dukes PA, REALTOR, CRS, CIPS, SRES 

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Needless to say Tammy Lankford, we are all very thrilled  here at Real Living!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Thank you Joe Petrowsky hard work pays off again!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Thank you Gabe Sanders we are thrilled!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

With our growth rate we will be in your area soon Sally K. & David L. Hanson 

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Thank you Joan Cox work is so much more fun when you enjoy what you do and your affiliations!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Hello Grant Schneider I agree - a strong, winning combination!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Thank you George Souto I so appreciate the lovely compliment!

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

Thank you so much Wanda Kubat-Nerdin !

Posted by Lisa Von Domek, ....Experience Isn't Expensive.... It's Priceless! (Lisa Von Domek Team) about 3 years ago

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